Responding to the external environment.

Michaelle Cameron; Karin Braunsberger

Responding to the external environment.

Michaelle Cameron
, Karin Braunsberger

University of South Florida

Research output: Chapter in Book/Report/Conference proceeding › Chapter

Original language	American English
Title of host publication	Responding to the external environment.
State	Published - Jan 1 2000

Keywords

Marketing
Teaching

Disciplines

Business
Marketing

Cite this

@inbook{940f3d19d7404d3c8e0efcccf24515bc,

title = "Responding to the external environment.",

keywords = "Marketing, Teaching",

author = "Michaelle Cameron and Karin Braunsberger",

note = "Cameron, C. \& Braunsberger, K. (2000). Responding to the external environment. In. J.F. Hair, Jr. (Ed.) Great ideas for teaching marketing, 5th ed. (p. 132). Cincinnati, OH: South-Western College Publishing.",

year = "2000",

month = jan,

day = "1",

language = "American English",

booktitle = "Responding to the external environment.",

}

TY - CHAP

T1 - Responding to the external environment.

AU - Cameron, Michaelle

AU - Braunsberger, Karin

N1 - Cameron, C. & Braunsberger, K. (2000). Responding to the external environment. In. J.F. Hair, Jr. (Ed.) Great ideas for teaching marketing, 5th ed. (p. 132). Cincinnati, OH: South-Western College Publishing.

PY - 2000/1/1

Y1 - 2000/1/1

KW - Marketing

KW - Teaching

UR - https://digitalcommons.usf.edu/fac_publications/1867

M3 - Chapter

BT - Responding to the external environment.

ER -

Responding to the external environment.

Keywords

Disciplines

Other files and links

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